ProServices by Fleet Complete

category

design, logo, branding

role(s)

Creative Direction

client

ProServices by Fleet Complete

about

ProServices is part of Fleet Complete, a telematics software company, that delivers custom tailored software solutions to its clients. Whereas Fleet Complete has a suite of common solutions for the majority of its clients, ProServices distiguishes itself by dedicating a team of managers, developers and software engineers specific to a client's needs. ProServices had scaled to a level whereby it required its own brand identity. The solution was to connect it to Fleet Complete, its parent company, but at the same time give it its own brand voice.