BRE Innovation Park@The Living City Campus: Prospectus
concept, design, production
Toronto and Region Conservation Authority
The final piece was very well received, with the client describing it as "very professional, which is exactly what we were looking for." It successfully met its objective of attracting visibility to the project. The construction of the Park is now underway: BRE Innovation Parks Network
BRE (Building Research Establishment) Innovation Park@The Living City Campus is a partnership created to demonstrate innovative solutions to low carbon buildings and sustainable living neighbourhoods.
A compact size (5.5in x 9in) was established in order for the booklet to serve as a leave-behind piece for potential sponsors. The challenge for this project was balancing and maintaining each of the respective partners' identity. We achieved this by defining the objectives of the partnership in a clear and concise tone and manner.